Books & studies

Books & studies

The knowledge enterprise

The knowledge enterprise

Innovation Lessons from Industry Leaders

“The Knowledge Enterprise is essential reading for all managers about the management shift from R&D and technology-driven to customer-driven innovation. The author not only makes a compelling design for strategy realization but also provides an answer to ‘why’ companies succeed in transforming their business model …”

Fred Boekhorst, Senior Vice President Philips Research, Philips Electronics

“The power of The Knowledge Enterprise ultimately depends on the ability to organize business innovation. The book reveals the stories of change, engagement, teamwork and orchestration to unleash and spark revenue-generating new business …”

Jérôme Verhagen, Managing Director /CEO, NV Industriebank LIOF

The Knowledge Enterprise is a unique second edition about mastering business innovation. Industry-leading companies reveal the secrets and lessons of transition leadership, the importance of customer engagement and the power of open innovation. Building on the success of the first edition, this book extensively develops the concept of the knowledge enterprise and business innovation.

The knowledge enterprise identifies the critical elements of the strategies and organizational dynamics relentlessly pushing all parts of the corporation towards breakthrough innovations. It is about mastering innovation as the driving force to make a difference to society, people and healthcare.

Where to play and how to win? Traditional approaches don’t work. Open innovation is the key for future growth, transformation of the business model and the change-provoking practices.

The latest management thinking is integrated with intriguing, and entirely new, real-world examples. With vivid stories from leading companies like Royal DSM, High Tech Campus Eindhoven, Newtricious and Janssen Pharmaceutical companies of Johnson & Johnson, this edition reveals how to master business innovation and reinvent industry boundaries.

Praise for “The Knowledge Enterprise”

“At its heart, the book grapples with the question of how to build innovation into daily practice with emphasis on engaging the consumer into new products or services. Many firms become entrapped in their legacy and ‘the innovator’s dilemma’ but Huizenga shows that many stalwarts are capable of escaping from this captivity by engaging the market to pave the road to new opportunities, similar to Apple which continues to reinvent itself by disruptively investing in their interface with customers.”

Johannes M Pennings, Emeritus Professor of Management, The Wharton School, University of Pennsylvania

Order the book here